Domain Names are the Real Estate of the 21st century, and in order to stake your claim in this expanding industry you need to invest in Premium Domains. As not only are domains an essential part of the marketing mix that can bring your business online success, they also make a superb Alternative Investment.
After the recent economic turmoil people are asking themselves which asset class is safe? Safe for income, safe against inflation and most importantly offers Capital preservation. There are many things to look for when choosing an investment vehicle and I believe Domain Names satisfy almost all of these criteria.
Of course all domain speculators are looking for a great return on investment as everyone has heard of the six and seven figure sales that seem to occur quite regularly. But there are reasons other than capital appreciation that make domain names a great investment:
They are virtual – you don’t have to store or pay for upkeep (yearly renewal fee of $7)
They pay interest/income – You can park the name with a company that specialises in monetizing domain names, and split the advertising revenue generated. Or you can create a simple site and place adverts (adsense /affiliate) and keep all the revenue for yourself. This is incredibly easy and you need no web design experience.
Local and regional economic fluctuations will have a diluted impact on your business as your site/asset is viewed by the whole world.
A site works for you 24 hours a day It never rests, sleeps, gets sick or moans you’re paying it too little – it just keeps working.
Asset security - Property and possessions can be taken from you as they are usually fixed in one location. A domain name is accessible in any country – it doesn’t matter where you are on the planet you can access your investment.
Investment Privacy - You can also hide the contact details, so people prying into your personal business will never know you own it.
As you can see these are just a few of the benefits of domain investing and the fact that they seem to have held up better than most asset classes during these troubling times is all the more reason they dererve a place in your diversified investment portfolio.
But there are also positive stories of incredible domain sales and how the business of buying domains has transformed the lives and finances of many people involved in the space.
Here are a few examples of Premium Domain sales that occurred in 2008:
Skiresorts.com $850,000 – 2008
Fund.com - $10 million - 2008
Datarecovery.com - $1,659,000 – 2008
Cruises.co.uk - $1.1million - 2008
iReport.com - $750,000 – 2008
770.com - $330,000 – 2008
Fishing.net $52,500 - 2008
Filmschool.net - $49,500 – 2008
As you can see there have been some incredible sales this year and don’t expect it to stop. More record breaking sales will occur throughout the coming months even as everything else crumbles around us.